Nine Brains is a hospitality-focused investment and advisory firm devoted to elevating the experience of hotel, resort, and private club real estate.
The Nine Brains team, jointly its principals, advisors, and strategic partners, form a best-in-class collective that draw from their deep experience in lifestyle hospitality investment and development, real estate sales and membership operations, and creative/design services.
“Give experience your energy and like any living process it divides and grows. The deliberate wish to "live" takes over from the day-to-day accident formerly called life.”
– Mark Greif
INVESTMENT & DEVELOPMENT
Nine Brains targets existing value-add hotels and resorts in destination markets and special-situation development opportunities. We look to apply our unique creative and management experience to generate superior risk-adjusted returns, with a primary focus in Hawaii.
“It takes forming a relationship with a place to imagine a future there. And, nothing generates brand love like moving the human spirit. That is what transforms a guest into an advocate, creating enduring value for a venture, outpacing any other predictor of a project’s success.”
Nine Brains advises select experientially-driven companies and real estate projects. Our team can address specific challenges including project strategy & asset management, project envisioning & placemaking, and property lifestyle activation & membership operations.
“Why do people go to these destinations in the first place? The adventure thing has gotten twisted, it’s a relative term. Meaningful, memorable experiences are different. They build an affinity that only such an experience can create. And they turn a repeat guest into a perspective real estate buyer.”
Big Island, Hawaii. Opening 2023. Nine Brains is repositioning a 125-key hotel on the Big Island targeting the millennially minded traveler. We have reinvisioned the property to combine contemporary design and opportunities for authentic, locally relevant experiences.
Kelly Slater Wave Co. Nine Brains is an executive advisor to the Kelly Slater Wave Co., working to develop its multi-property brand and operating platform, as well as business development.
Nine Brains partner's past experience includes iconic projects such as Kukio Golf and Beach Club, Four Seasons Resort Hualalai, Kona Village - a Rosewood Resort, Kohanaiki Private Club Community, Makena Golf & Beach Club, and the Surf Ranch, Lemoore.